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Workshops

The HeroPreneur National Veteran Business Summit will provide some of the best networking opportunities for veterans.

All workshops are free to attend for veterans.

Below are some of the workshops available with more to come.

Schedule

Thursday, November 15

1:40 pm – 5:00 pm

Veteran-owned businesses, Veteran Start-up Businesses, and Non-veteran Businesses can take advantage of educational workshops covering online/social media marketing, credit and financing, strategies for increasing revenue and team productivity, mentoring, and much more.

Courses designed For Start-ups or New Veteran Business Owners:

  • Course:Aha to Exit
    Description: Introduction to the worlds first startup atlas for innovators to become entrepreneurs. You will learn what it takes, step-by-step, of taking your Aha moment into a the marketplace. The roadmap for entrepreneurs was created to teach Founders and team members how to from a startup to a business in the shortest time possible.
    Instructor: Aram Chavez, Faculty ASU, Technological Entrepreneurship & Management, Ira A. Fulton Schools of Engineering
    Presented by: Arizona State University
  • Course:Pitch PrepDescription: Engaging your audience is essential for an effective pitch. Learn the art of the pitch through articulate communication and storytelling, whether pitching for funding, partnerships, or attracting customers. Gain tools to develop an evidence based pitch deck that illustrates traction.
    Instructor: Tracy Lea, Assistant Director, Venture Development, ASU Entrepreneurship + Innovation
    Presented by: Arizona State University
  • Course:Operation Solider to Small Business Start-Up
    Instructor: Paul Smiley, CEO Sonoran Technology

Courses designed For Established Veteran-owned Businesses:

  • Course: Funding 101 “What you need, when you need it!”
    Description:
    • Start or purchase a business
    • Renovate or expand
    • Inventory, Equipment or Machinery
    • Revolving credit/working capital
    • Export a product or service
    Instructor: James Pipper, Lead Economic Development & Veterans Affairs Officer
    Arizona District Office, U.S. Small Business Administration
  • Course: The FIVE Habits of Profitability™
    Description:The FIVE Habits are designed for growth companies.  They are a combination of working on the business and using the numbers based on decades of experience growing 100’s of competitive companies.  Outcomes include decisions and accountability that drive topline growth, top percentile profitability, and a business that is 71% more valuable compared to peers. 
    Instructor: Kirk W. McLaren, MBA, CPA, CTP, Financial Management Lecturer at Georgetown University, CEO of Foresight CFO
  • Course: Collaborations Strategies to Create Opportunities
    Description: Learn how key collaborators can pave the way to expand your customer base, increase revenue, and grow your business. In this workshop you’ll gain effective strategies on how to identify collaboration opportunities, why they’re important, and how they can be leveraged for positive results.
    Instructor: Carine Dieudé, Partner, Strategy Director, Altima Business Solutions
    Presented by: Arizona State University

Courses designed For Any Business interested in how to market their business:

  • Course: Why Failure is the Best Marketing Strategy to Accelerate Your Success
    Description:(Top 3 Takeaways):

    1. A free digital version of the Digital Marketing Canvas – A step-by-step guide on how to build and/or enhance your digital marketing strategy and to successfully grow your business online.
    2. Failure Hacking Case Studies – There is nothing more powerful than learning what not to do from experts that have failed and growth hacked through failure into success. We will share stories from digital marketing experts on what to do and what not to do to accelerate your online marketing success.
    3. Tracking Results and Growing The Value of Your Business – Measuring results and tracking your return on investment (ROI) is just as important as growing the value of your business. Learn how to do both at the same time!

    Instructor: Matthew O’Brien, CEO of Mint Social & HeroZona Foundation Board Member

  • Panel: Entrepreneurial and Business Start Up for Veterans
    Description:
    Janice Washington – Arizona Director, Small Business Development Center
    Thomas Shumann – Executive Director, Center for Entrepreneurial Innovation
    Timothy Wilson – Veteran Services, Paradise Valley Community College
    Dr. Kishore Dash – Director of Entrepreneurial Studies at Paradise Valley Community College
    Moderator: Steve Yamamori, Director Military and Veteran Success, Rio Salado College
    Presented by: Maricopa Community Colleges
  • Panel: Powerful Presentations
    Description:
    Speaking to a group of people – especially to senior executives in a business setting or to the news media – is not a gift most people are born with. Often the only experience a veteran has is the military briefing format, which often does not translate well into the civilian setting. Excellence in public speaking is an acquired skill that takes focus and practice. This class is designed to develop attendees’ abilities to successfully convey accurate and concise information to groups. Participants will get guidance on how to refine their skills to deliver messages and ideas with power and confidence.
    Instructor: Rebecca Feaster, Founder Feaster & Associates, U.S. Air Force Veteran

Friday, November 16

9:00 am – 12:15 pm

There are two tracks of workshops during this session.

Track 1: Veteran-owned businesses: Our workshops feature expert speakers and panelists whose experience well bring relevant and valuable insight to support veterans start and grow their businesses, share best practices and much more.

  • Course: The CULT
    Description: Introduction to your most important customer, your first customer, and the most critical customer. Understanding the CULT will allow you, the entrepreneur, to achieve validation and credibility from influencers.
    Instructor: Aram Chavez, Faculty ASU, Technological Entrepreneurship & Management, Ira A. Fulton Schools of Engineering
    Presented by: Arizona State University

Track 2: Veterans seeking employment: Designed for those that would like to put themselves in the best position for their new career.

  • Course: Working a Job Fair
    Instructor: Goodwill
  • Panel: Veterans Making Drones Happen at CGCC
    Description: Unmanned vehicles have the potential to create new businesses and new jobs and give consumers unprecedented remote access to our skies. They also will improve and protect lives.
    Join this innovative workshop to learn more about:
    – How Drone Technology is Leveraged Across Multiple Industries
    – How CGCC Leverages Apple Technology Across Multiple Disciplines
    – Introducing Chandler-Gilbert Community College’s New Drone (UAS) Program
    – Course & Certificate Offerings
    – Tailored to Industry Needs
    – New Drone Simulation Lab
    – New Drone Flight Lab
    – How an FAA Certification and CGCC Certificate Can Enhance Your Professional Portfolio/Resume
    Moderator: Andrea Banks, M.ED. Director of Veterans Services, Maricopa Community Colleges, U.S. Air Force Veteran
    Speakers: Gabriela Rosu, Dean of Instruction, Chandler Gilbert Community College & Sasan Poureetezadi, Chief Strategy Officer, Economic Development & Strategic Partnerships, Maricopa Community Colleges
    Presented by: Maricopa Community Colleges

1:40 pm – 5:00 pm

There are three tracks of workshops during this session.

  • Veteran-owned businesses:Our workshops feature expert speakers and panelists whose experience well bring relevant and valuable insight to support veterans start and grow their businesses, share best practices and much more.
  • Veterans seeking employment:Designed for those that would like to put themselves in the best position for their new career.
  • Veteran benefits:For veterans to learn about all the benefits available to them that they have earned for serving and protecting our country.
  • Course: Interview Prep
    Instructor: Goodwill
  • Course: Branding as a Job Seeker
    Instructor: Goodwill

Times and courses, subject to change.